Steps for Starting My Own Business (During my forced Sabbatical)
I have been looking at the “low hanging fruit” for jobs in the market and have not found anything that has been a good fit. It is still early in the process and there are a ton of startups that I have yet to fully explore (another great feature of Austin) so I am not discouraged. Starting my own business has always been something I’ve been intrigued with so I’m going to begin the process and detail it through this blog. Public Speaking and Business Training have been my passion so I’m going to take the steps to create my own company promoting myself and hopefully, ultimately become the next Billy Mays (without the cocaine)!
Step 1: Get a business plan together (status- In Progress)
Step 2: Get my son to help me figure out what electronics I need to film video’s of some of my presentations. Getting Logan’s help with this is kind of like dealing with your typical snarky corporate IT person. I’m not afraid to admit that I have given him the finger several times behind his back. I’m not ashamed. (status- Ordered!)
Step 3: Create Website. Initially, I will post both on Waldorf Salad & Cottage Fries and my new site with the goal of eventually moving everything over to my new site.
Step 4: Create content. My plan is to create short vignettes about all of the topics I have experience with in the world of business from the past 20 years. The side benefit of this is that it will help me lose weight! The camera makes you put on 10 pounds and you’re never as disgusted with yourself as when you see your own picture or yourself presenting on camera; that’s typically the lynchpin that makes me go on a diet. If BBQ is so bad, then why do they make it taste so good? (status- Already have some of this ready to go but need to polish and create more)
Step 5: Look for speaking opportunities in the local communities; free if necessary at first until I get more visibility. (The good news here is that my wife is the research queen and I can put her on this task. Then, if we don’t have any speaking engagements, I can blame her)
Step 6: Continuous- Work on my book that puts together key learning objectives I have realized throughout my career (also adds more credibility to my other work initiatives). Also, want to put together an E-Learning course but really want to do some research on the right format.
So at this point, that’s the gameplan. Interestingly, a new concern popped up for me while I was listening to an interview with Howard Stern (can’t recall the guest); he was speaking with a celebrity and mentioned that when you are going after your dream, you can’t have a fallback. There can be no “Plan B”. Unfortunately, I am not going about it that way. I am still planning to look for jobs while I am attempting to create my own business. Will that make me less effective? Can I be successful with one foot in and one out? Does Ben Carson smoke weed before every public appearance? Answers to these questions and more coming soon…